Thursday, May 05, 2005

They Don't Know Jack

Noontime yesterday, the lights dimmed on WQSR. Infinity pulled the plug on the longtime Baltimore oldies station and replaced it with "102.7 JACK-FM; Playing What We Want."

The continued homoginization of radio continues. It is humorous that the format is portrayed as anti-establishment and defying the notion of playlists when Inifinity uses the JACK-FM format in at least a dozen other markets, every one of them using the same style logo. Corporate radio is the reason that consumers continue to purchase iPods and similar personal devices. The irony being that the JACK format, created as radio's answer to the iPod format, will likely drive more and more people to purchasing their own devices.

And Baltimore loses another good station.

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